MediaWorks 360's platform tool coordinates content development, digital rights and labor costs of content across an enterprise. Drop the spreadsheets and off-the-shelf database systems to manage multiple stores and staff across multiple media platforms. It can now be cared for in a single, unified web-based application.
Manage integrated advertising campaigns:
The system also improves tracking integrated advertising campaigns, giving you the ability to manage multiple, complex deliverables for clients in all platforms...It’s simple to track multiple-format projects for large, single clients. Similar to the content benefits, you can generate ideas across groups, schedule and track all projects, create cost estimates and track P&L’s for each deliverable and the overall client.