Categories: Case Study

Taunton Press Books Case Study

Optimizing Your

Legacy Business.

For over 40 years, The Taunton Press Book Publishing Division was an integral and successful part of the overall business plan. New management came in with a mandate to re-invent the business due to recent underperformance – MediaWorks360 was engaged to evaluate the issues and design a new strategy to return the business to profitability.

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